PORCELINA WINES
Lead the UX, design and visual direction for established Napa Valley vintners launch of Porcelina Wines, a refined Chardonnay-focused passion project inspired by the feminine spirit and a sense of oceanic mystique.
I developed the website wireframes, visual style, color, typography, and overall digital experience and layout, curated imagery, edited video content, and collaborated closely with both the client and our internal team to bring the brand’s editorial, minimal world to life online, utilizing unexpected juxtaposition as a theme throughout the site to reflect the surrealist brand artwork.